I've spent 25 years designing products that people actually use, leading design at companies including Shopify, Cash App, Nike, AKQA, and MTV. I work across the full range of product design, from early 0-1 product thinking through to the execution decisions that determine whether something succeeds instead of just ships. Right now I'm most focused on AI products, specifically making intelligent systems feel trustworthy and genuinely useful to people who aren't thinking about the technology underneath.
tobybarnes.tumblr.comKen Pena is a visual and product designer based in Portland, Oregon, specializing in high-performing mobile and web experiences for global brands. With a portfolio that includes notable work with adidas®, he has crafted e-commerce interfaces and web-based sales tools for high-profile celebrity partnerships, including collaborations with Beyoncé and Pharrell. His expertise spans UI/UX design, interaction design, and branding, bringing a refined design sensibility to projects at the intersection of culture and commerce.
kenjpena.com/